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Conversion and Audience Data Transfer from CRM to Advertising Accounts
Sending data about conversions and audiences to advertising accounts to enhance targeting and optimize advertising campaigns.
Data Transfer from Marketing, Analytical Systems and CRM to Google BigQuery
Setting up automatic data transfer from required systems to Google BigQuery for centralized storage and analysis.
Google Analytics 4 Setup
Configuring Google Analytics 4 to track key metrics and analyze user actions on your website.
Server-Side Tagging Implementation
Server-Side Google Tag Manager setup for effective data collection and load reduction on the client side of the website.
Daily Reporting Automation
Automatic reporting setup for daily monitoring of key indicators, reducing routine tasks, and providing immediate access to relevant data.
RFM-based Customer Segmentation
Customer segmentation based on Recency, Frequency and Monetary value of purchases to identify the most valuable customers and develop effective marketing strategies.
Cohort Analysis
Analyzing the behavior and characteristics of different user groups (cohorts) to identify trends and improve the strategy for customer acquisition and retention.
End-to-end Analytics Setup
Integrating data from various sources to create a unified analytics system that provides a comprehensive understanding of marketing efforts and supports data-driven decision-making.
A/B Testing
Setting up and analyzing experiments to compare different design or content options to improve conversion rates and business income.
Conversion Path and User Behavior Analysis
Studying the user flow to conversions to identify barriers and increase conversion rates.
Content Analysis
Analyzing how different types of content (blogs, articles, videos) engage and attract new customers.
Advertising Performance Analysis
Evaluating the results of advertising campaigns across different channels (Google Ads, Facebook Ads, etc.) to optimize costs and increase ROI.
Conversion and Audience Data Transfer from CRM to Advertising Accounts
Sending data about conversions and audiences to advertising accounts to enhance targeting and optimize advertising campaigns.
Data Transfer from Marketing, Analytical Systems and CRM to Google BigQuery
Setting up automatic data transfer from required systems to Google BigQuery for centralized storage and analysis.
Google Analytics 4 Setup
Configuring Google Analytics 4 to track key metrics and analyze user actions on your website.
Server-Side Tagging Implementation
Server-Side Google Tag Manager setup for effective data collection and load reduction on the client side of the website.
End-to-End Analytics: How It Benefits Your Business. Interactive Example Inside
AdvancedPower BIGoogle BigQuery10.04.25
GA4 data export to BigQuery via Server-Side Tag Manager: a step-by-step setup guide
AdvancedServer-Side GTMGoogle BigQuery07.03.25